Thursday, January 26, 2012
Tuesday, January 17, 2012
Set up of scenes
During the shoot of my tvc, I used the set and background studio located in MMU.
It took me almost 1-2 weeks setting up the scenes as well as shooting the scenes. Many thanks to my lecturer and my friends for helping me in the creation of the scenes.
1) Closet
2) Placement of lights.
3) Clothes
4) Shoes
5)Toilet
6) Disco
It took me almost 1-2 weeks setting up the scenes as well as shooting the scenes. Many thanks to my lecturer and my friends for helping me in the creation of the scenes.
1) Closet
2) Placement of lights.
3) Clothes
4) Shoes
5)Toilet
6) Disco
Delta3 Final Sketches
It wasn't easy coming up with a suitable idea for a tvc regarding my brand, Nose. Here are a few of the rough sketches of my ideas.
Thursday, September 22, 2011
Sunday, July 17, 2011
Apendices
| CHAPTER 12 Apendices
12.1 Survey Questions NOSE: Consumer's Perception towards Retail Hello, Good day friends. I'm currently doing my final yea project on the brand NOSE. It is a known brand that has been around for over a decade in Malaysia. I am proud to say that NOSE is a local brand. Conducting this survey will help my research on peoples' perception towards retail brands. Your help is highly appreciated. Thank You. |
| What is your gender? |
| Male |
| Female |
| Which age group do you belong to? |
| 13-17 |
| 18-24 |
| 25-30 |
| 31-40 |
| 40 and above |
| Education level? |
| Secondary |
| High School |
| College/University |
| Post-graduate |
| Other (Please Specify): |
| What is your occupation? |
| Student |
| Work Professionally |
| Self-employed |
| Unemployed |
| Other (Please Specify): |
| Which clasifies as your income range/monthly allowance? |
| below RM500 |
| RM501-RM1000 |
| RM1001-RM2000 |
| RM2001-RM3000 |
| RM3001-RM4000 |
| RM4001 above |
| Please rate accordingly. 1 being the least, 10 being the most. |
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | |
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| Rate your own awareness towards fashion trends. |
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| Please rate accordingly. 1 being the least, 10 being the most. |
| 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 10 | |
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| How important are appearances to you? |
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| How often do you spend on shoes/bag/accessories? |
| Almost daily |
| Every weekend |
| Few times a month |
| Once a month |
| Once a year |
| Other (Please Specify): |
| What do you consider when buying shoes/bags/accessories? Please rate accordingly. 1 being the least, 5 being the most. |
| 1 | 2 | 3 | 4 | 5 | |
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| Price |
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| Brand |
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| Color and Design |
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| Quality |
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| Comfort |
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| Which is the price range you prefer when purchasing shoes/bags/accessories? Please select 1 for each item. |
| Below RM30 | RM30-RM80 | RM81-RM100 | RM101-150 | RM151 above | |
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| Shoes |
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| Bag |
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| Accessories |
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| Which of these items do you spend on the most? |
| Shoes |
| Accessories |
| Bag/Handbags |
| What style do you prefer? |
| Casual |
| Stylish |
| Sporty |
| Other (Please Specify): |
| Have you heard of the brand NOSE, Malaysia's retail brand? |
| Yes! I Love NOSE! |
| Yes. |
| Sounds familiar |
| No. |
| If yes, where did you come to know of the brand NOSE? |
| Shopping Mall/The NOSE outlet |
| Magazine |
| Family/Friend |
| Social Network |
| Other (Please Specify): |
| Did you know that NOSE sells fashion forward products from as low as RM23? |
| Yes |
| No |
| Will you consider NOSE if you were to buy shoes/bags/accessories for yourself or a family/friend? |
| Yes |
| No |
| Maybe |
| Do you think that NOSE is a popular brand? |
| Yes |
| No |
| Maybe |
| Don't know |
| Please give your valuable suggestions regarding how NOSE can improve, if any. |
| Will you try to find out more or even go to NOSE after this? |
| Yes |
| No |
| Maybe
12.2 Company Profile |
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